Conceptulized an app based soultion to the question of "Where do you want to eat?".
In a big group and you can't decide where to eat? But somehow everyone knows what they don't want for dinner; it's time to Eatliminate some options and bring the remaining, nearby results to the front of the table.
The research into this concept began with a competition analysis to determine if it was a viable idea for an application. It was followed by swot profiling and user research & interviews to determine customer needs, pain points, and desired product features.
Low fidelity wireframes were drawn and a prototype was developed using Invision. Data was gatherered through usability tests, which resulted in amendments to the genre definition flow and the expansion of social networking features.← Previous Case Study Next Case Study →